Katie Wilhelm
Designer and Consultant
Celebrating Diversity with Design for Pride
“It shows the celebration of a diverse community and the promotion of equal rights, and its movement symbolizes that we’re making progress together.”
About the Design
When asked to refresh Petro‑Canada’s Pride logo, I was tasked with visually representing Petro‑Canada’s support for 2SLGBTQ+ Canadians. The logo design was featured on the Petro Canada website and in select locations across Canada in July 2022.
Services
Logo Design
Illustration
2SLGBTQ+-Lens Consultation
Quote
“The waving flag that Katie incorporated into the Petro‑Canada Pride logo represents several of the ideas she hoped the design would communicate.
It shows the celebration of a diverse community and the promotion of equal rights, and its movement symbolizes that we’re making progress together.”